Filtering by Category: Strategyzer

How To Create Organizational Alignment

Added on by Alexander Osterwalder.

This post shares the tools we used to work on organizational alignment at our Strategyzer retreat in Tunisia. We designed the event to create a shared understanding of strategic and operational challenges. It kicks off an effort to put a sound company-wide alignment system in place to handle the growth ahead of us before it gets too crazy.

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Value Proposition Design Launch: #1 in Marketing & Sales

Added on by Alexander Osterwalder.

Value Proposition Design hit the stores! On Amazon it conquered the #1 spot in the marketing & sales category. Yet, most excitingly, practitioners around the world organized launch events, starting with San Francisco, Jordan, Bulgaria, Germany, Switzerland, Brazil, and Costa Rica. Photo impressions below.

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Why We Created Value Proposition Design

Added on by Alexander Osterwalder.

Finally! On October 20th we are launching Value Proposition Design (#VPDesign). This second book in the Strategyzer series explains how to create products and services customers want. It complements the first book, Business Model Generation, which focuses on how to create great business models. In this post I explain why we created this new book.

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How to Run a Tiny Multinational

Added on by Strategyzer.

Here at Strategyzer, we’re made up of roughly 20 people spread across 4 continents, 8 countries, and 5 time zones. Four years ago we decided that building virtual teams of professionals from around the world from the start was the best way to attract talent, limit commuting, and avoid relocation. Could it be that tiny multinationals like ours are the organizational form of the future?

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