In this discussion, Strategyzer co-founder Alex Osterwalder explains why companies need to grow beyond the business models that have worked for so long, and how companies can break out of the innovation processes of the past century.
This interview was first published on Mark Bidwell's Innovation Ecosystem podcast here.
In this discussion, Alex explains:
- The importance of visual tools like the Business Model & Value Proposition Canvas to guide business model innovation.
- The myth that innovation can only come from technology.
- The importance of creating a dual operating system culture: one focused on executing the present and one focused on inventing the future.
- Examples of companies like Amazon and how they maintain this dual culture.
We've curated some additional reading related to Alex's conversation: