Strategyzer webinar: How to get senior leaders out of the building to test ideas
Senior leaders have to get out of the building and talk to customers if companies want new business ideas to succeed. But how do you get busy people to make time for customer interactions in their schedules? Lisa Kay Solomon, author of the Wall St. Journal best-seller Moments Of Impact joins Alex Osterwalder as a guest in our next free Strategyzer webinar event. Watch to learn about the importance of senior leadership participation in customer development.
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About the speakers
Alex Osterwalder
Entrepreneur, speaker and business theorist
Dr. Alexander (Alex) Osterwalder is one of the world’s most influential innovation experts, a leading author, entrepreneur and in-demand speaker whose work has changed the way established companies do business and how new ventures get started.
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