The 4 KPIs To Track In Innovation Accounting

Added on by Alexander Osterwalder.

We’ve just finished an innovation metrics project with a consortium of three multinational companies and an SME. In this post we share an insight into the four key performance indicators (KPIs) we’ve started to put forward to track innovation projects.

Innovation_Accounting_Progress_Strategyzer

The image above is a prototype of what you need to track during an innovation project. We’ll explain in more detail in subsequent blog posts and our new book project. In the meantime let me highlight the four KPIs  every innovation project should track:

  • Risk & Uncertainty: How much have we de-risked an idea so far? How much risk remains?

  • Potential Profitability: How big might the idea be in financial terms?

  • Learning Velocity & Time Spent: How much time have we spent so far? How much have you learned during the this time?

  • Cost: How much have we spent?

If you measure this for one project, or all of your projects, then you have an amazing overview of your progress. Now you’re getting closer to innovation accounting.