Thursday, September 11, 2014

Added on by Strategyzer.

Our Toronto/Ljubljana product team is still hard at work on the online companion tools for the Value Proposition Design book.  Our group of pre-readers have been intimately involved with the design of the online tools, graciously giving up their time to usability test our prototypes.

In the meantime, we're putting the finishing touches on a marketing page dedicated to the book - you can see it here:  Pre-order today!

We've also improved Strategyzer in a big way with the addition of the Hypothesis Editor:

Strategyzer's Hypothesis Editor

Strategyzer's Hypothesis Editor

The Hypothesis Editor replaces the "Pass / Fail" indicators in Strategyzer.  We think users will find this tool much more useful when testing specific ideas over time.  This is just one of the enhancements we'll be adding to Strategyzer Build in the coming months to coincide with the VPD book.

Our content team is hard at work creating blog posts at  We're seeing more traffic coming in via our original content and it's great to have a more constant opportunity to connect with our customers.

Lastly, our founder Alex Osterwalder is working hard in Berlin with the team to create content for the upcoming Value Proposition Design online course.  






Thursday, September 3, 2014

Added on by Strategyzer.

This month has been all about the online companion tools due to launch with the new Value Proposition Design book.  

The team has been hard at work building tools such as:

  • Customer Profile tool
  • Fit Exercise
  • 10 Questions to Assess Your Value Proposition
  • Customer Jobs tool
  • Value Map Exercise

Other recent updates:

  • made it easier to provision courses in bulk (handy for corporate sales)
  • working on our Pattern Library to make the creation of new pages easier
  • making do without Federico (our designer) who is away for 1 month!

Thursday, July 24, 2014

Added on by Strategyzer.

Today we unveiled our brand-spanking new Strategyzer Blog!

This is where Alex Osterwalder and the Strategyzer team will regularly share practical content, tools, and processes for strategy, innovation, product management and intrapreneurship.  

This Change Log will continue to be updated with new features but in more detail and with a focus on more of the technical side of changes we make as we evolve Strategyzer.

Other updates over the last few weeks:

  • increased code standards compliance with Backbone upgrade
  • increased security with a penetration audit
  • increased user experience consistency with pattern library work
  • increased code standards compliance with Rails upgrade
  • various bug fixes

Work is set to start on the online component of our upcoming book "Value Proposition Design".  If you'd like to be notified when it comes out, sign up here.